The LA Galaxy announced today that the club has reached a multi-year agreement with MetroPCS Communications, Inc., making the carrier the Official and Exclusive Wireless Provider of the LA Galaxy. The multi-faceted partnership will focus on community involvement through a series of promotions and grassroots initiatives.
In addition to its standing as the club’s Official and Exclusive Wireless Provider, MetroPCS will also serve as the title sponsor for the LA Galaxy home game against the Colorado Rapids on Sunday, September 16, when the club celebrates their Hispanic Heritage Night. MetroPCS will also serve as the presenting sponsor of the MetroPCS Family Fun Zone at SoccerFest for all Galaxy regular season home games. The Family Fun Zone is an interactive area at SoccerFest, which includes poster-making and a caricature artist, as well as airbrush tattoos and face painting.
MetroPCS will also partner with the Galaxy their efforts to improve the lives of local children through the sport of soccer by serving as an official partner of the LA Galaxy Clinic Series and featuring onsite activation at each of the Clinic Series stops. Throughout the year, the Galaxy provide free soccer clinics in the communities of Southern California on a monthly basis where Galaxy Academy coaches offer skills training to children, while current Galaxy players interact and talk with the kids about the importance of having fun while playing soccer.
“We are very fortunate to have struck a partnership with a company such as MetroPCS, who shares the same goals of providing tremendous value and quality to its customers,” said Senior Vice President Bill Pedigo. “From day one of our discussions, MetroPCS’ commitment to the community was palpable and we automatically knew this partnership was a perfect match. We looking forward to working hand-in-hand with MetroPCS to better the community in greater Los Angeles”
“Our partnerships are a reflection of our commitment of giving back to the communities we serve and helping our customers move forward in their lives,” said Steve Gerevas, Vice President and General Manager for MetroPCS Los Angeles. “This agreement allows us to provide community enrichment programs through soccer, which will teach children the discipline and leadership skills they need to move forward in every aspect of their lives.”
In addition to its partnership with the Galaxy, MetroPCS will also serve as a Founding Partner and the Exclusive Wireless Service Provider of AEG’s Citizens Business Bank Arena, which is located in Ontario, Calif., and as the Official and Exclusive Wireless Service Provider of the East Coast Hockey League’s Ontario Reign, who is the primary tenant of Citizens Business Bank Arena.
