Manchester United defender has chosen to wear Concave football boots

Toronto, ON (September 13, 2010) – Concave Sports announced today their
signing of Premier League defender Wes Brown as a brand ambassador for their new
technology football boots. Brown, a regular for Manchester United, is
already wearing Concave’s latest boot model, the PT+ Classic, following a rigorous
trial period during team practices and the team’s preseason tour of the United
States earlier this year.

Fabio Aurelio Liverpool 2008/09 Wes Brown Manchester United Liverpool V Manchester United (2-1) 13/09/08 The Barclays Premier League Photo Robin Parker Fotosports International

Since making his senior debut in 1998, Brown has become a regular first
team player and has been described by Manchester United manager, Sir Alex
Ferguson, as “without question the best natural defender this club has had for

Equally comfortable at right back or centre back, Brown has also made 23
international appearances for England and was part of the 2002 FIFA World
Cup squad in Japan.

Following his signing, Brown said, “Being a professional footballer means
I’m always looking to maximise my performances and gain an edge on my
competition. Playing for Manchester United means that you have to perform at the
highest level and I was looking for boots that could meet that challenge. I’m
confident that with Concave, and the advanced technology and research that has gone
into their football boots, I’ve found them. I am really happy to become part of
the Concave family and hope to be for the rest of my football career.”

As the latest England professional player to join with Concave, Wes Brown
joins his fellow Manchester United teammate and Republic of Ireland
international John O’Shea, as well as Portsmouth striker Danny Webber and Crystal Palace
midfielder Neil Danns.

Commenting on Brown’s signing, Concave CEO Jim Grimes said, “We are
delighted to welcome Wes to Concave and look forward to developing a great
relationship with him. Wes is one of the best defenders in the world and to have him
think so highly of our products and sign with us is a great validation of what
Concave is about. The things that drive him – performance and passion for
football – are the same values that Concave epitomises.”

Brown’s choice of boot, PT+ Classic, sits at the top of the brand’s
extensive range. Patented innovations on the PT+ Classic include a distinctive sweet
spot four times larger than any boot on the market today; giving players up to
15 per cent more power and 30 per cent more accuracy, while protecting them
against foot injuries. Its Shank Balance Stabiliser provides further
support and reinforcement to the mid-foot area and prevents an over-extension of
the middle of the foot that can lead to metatarsal bone damage.

Concave offers a range of technologically advanced boots, which come in a
range of colorways and outsoles. Following the introduction of the prototype
Concave PT1 boot to UK consumers in 2008, the new Concave PT+ was voted one of the
“Top Ten Football Boots of the Decade” by the authoritative Footy Boots

About Concave:

Concave is a market leader in the performance improvement of football
boots. Their award-winning designs are based on the four principles of power,
protection, accuracy and control. Founded in 2007, following the
acquisition of Imagine Sports Property Ltd, the company has its principal office in
Manchester, an executive office in Toronto and locations in the United
States of America and Australia.

The Concave football boot is revolutionary in its design, as it naturally
complements the convex shape of a football, creating a ‘cup’ for any
football. Concave boots allow players to execute kicks with more accuracy, control
and power on a far more consistent basis than with a standard football boot.
The reason – a four times larger sweet spot than today’s conventional football boots.

Today, Concave is patented around the globe and is worn by some of the
world’s best players including Manchester United star John O’Shea. For
further info:

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