Wednesday, June 20, 2018

adidas Extends Partnership with UEFA to 2021

May 23, 2018 by  
Filed under Releases, Soccer Business, Specials

UEFA and adidas are linked until 2021

adidas announced today the continuation of its support for the UEFA Champions League through to 2021, as well as the UEFA Super Cup, UEFA Youth League and UEFA Futsal Champions League.

adidas has been the Official Match Ball Supplier since 2001 and is proud to remain a leading sporting partner in the world’s premier club soccer event.

Claus-Peter Mayer, VP Sports Marketing Soccer, said on the announcement: “As the number one football brand in the world, we have built up a longstanding partnership with UEFA that has seen a great deal achieved in European football. We’re looking forward to continuing this journey with our long-term partners.”

adidas’ aim is always to provide the best products for athletes and continuing to supply the Official Match Ball used in the UEFA Champions League is recognition that we are succeeding.

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