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ESPN will launch daily soccer highlights show on August 11

July 31, 2013 by  
Filed under Soccer Business

ESPN will launch ESPN FC — its first soccer highlights studio show airing in the United States — on Aug. 11. The show will air Sunday-Friday, primarily on ESPN2.

“Soccer’s popularity is at an all-time high in the United States as fans are now more familiar with the world’s top players, marquee clubs and national teams,” said Scott Guglielmino, ESPN senior vice president for programming. “ESPN FC on TV continues our leadership role in coverage of the sport across all media.”

Sunday editions of ESPN FC will be a one-hour program, while the show will air 30 minutes each day Monday through Friday. No time for the show was announced, but it will likely be in the late afternoon, as opposed to late at night, to avoid prime-time conflicts.

A Sunday-Friday late afternoon air time would make midday European matches the center of attention on match days. Most MLS games are on Saturdays or in the evenings on other games. The show could provide a nice promotional tie-in to MLS games on ESPN and ESPN2.

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