adidas and Major League Soccer announced that MLS will integrate the adidas micoach Elite System league-wide in 2013, marking the world’s first “smart league.” The announcement comes ahead of Wednesday’s AT&T MLS All-Star Game, which is set to be the world’s first “smart game” integrating the micoach Elite System on the field for the first time.
The spot features David Beckham of the LA Galaxy, Fredy Montero of the Seattle Sounders, Darlington Nagbe of the Portland Timbers, Brek Shea of FC Dallas and Will Bruin of the Houston Dynamo, among others.
