Tuesday, September 27, 2016

adidas Destroy and Control L.A. Event

July 19, 2015 by  
Filed under Featured, Specials

adidas launches the new cleats collection Ace15 and X15.

Steven Gerrard - adidas Be The Difference LA

The journey began three years ago when adidas asked two famous football coaches Pep Guardiola and Jose Mourinho on how the game is being played. Both said that Football is constantly evolving and there are two types of players on the pitch: the playmaker and the game changer. The playmaker will be the creator, he will have the ball a lot and is always under control – He is Ace. The game changer brings chaos and instability, he is the unstoppable and unpredictable; the X factor – He is X. Three years after the new collection came with Ace15 (who brings control to the pitch) and X15 (who is the chaos).

The night also featured a revolutionary 2 v. 2 tournament featuring elite, young LA soccer players where the winners weren’t determined just by the most goals, but also by creating the most hype in the event via their on-field style. More than 500 people attended the invite-only event in downtown LA to continue the celebration of the adidas Soccer launch and its bold new footwear innovations. Ace15 and X15 highlights of the night in Los Angeles.

Destroy LA Control

Destroy LA Control

Ace15 the playmaker and X15 the game changer

Ace15 the playmaker and X15 the game changer

Ace15 and X15

Ace15 and X15



Early stages of the Ace and X

Early stages of the Ace and X

English superstar Steven Gerrard

English superstar Steven Gerrard

Marco from adidas Germany the history behind Ace15 and X15

Marco from adidas Germany the history behind Ace15 and X15



close up on X15 - the game changer

close up on X15 – the game changer

adidas BeThe Difference

adidas BeThe Difference

Gerrard is a playmaker under control. Ace15 is his

Gerrard is a playmaker under control. Ace15 is his


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